Elie Saab Jr. serves as the Group CEO and Vice Chairman of the ELIE SAAB fashion brand, guiding it into a phase of growth and innovation. Since he started working with the company in 2012 and took on the CEO role in 2019, he has significantly extended the brand's global presence. Under his direction, ELIE SAAB has achieved an impressive 45% annual growth rate since 2020, and in the first half of 2024 alone, the company saw a 31% increase.